PumpFun's Strategic Transformation: From the Memecoin War to Long-term Development

Recently, the competition for market share in the Memecoin sector has attracted widespread attention in the industry. On the surface, LetsBonk seems to have an advantage in token deployment and market share, but the actual situation may not be that simple.

Data shows that LetsBonk is indeed leading PumpFun in token deployment by approximately 3.7 times, achieving a 65.1% market share in the short term. However, a deeper analysis reveals that the entire Memecoin market is shrinking. Since February 2025, PumpFun's daily revenue has declined by 93.4%, and the overall market size is also continuously shrinking.

This trend is not only a challenge for PumpFun, but the risk appetite for Memecoins across the entire Solana ecosystem is continuously declining. Large-scale sell-off events have further accelerated this trend, leading to an increasingly deteriorating trading environment for Memecoins.

In the face of such a market environment, PumpFun's strategic choices are particularly crucial. Simply boosting market sentiment through buybacks or airdrops may only be a short-term solution and cannot fundamentally solve the problem. In contrast, PumpFun seems to be adopting a more long-term strategy.

It is worth noting that PumpFun currently has ample financial reserves, which provide strong support for its future development. While LetsBonk holds a certain advantage in the current Memecoin market, it may face challenges in terms of financial reserves.

Looking ahead, as the market enters a bear cycle, practical projects may regain focus. PumpFun, with its mature brand, excellent resource network, and clear company structure, has the potential to occupy a favorable position in the next market cycle.

For investors, $PUMP may be a long-term holding option worth关注. Although the current Memecoin market faces challenges, PumpFun's strategic adjustments and ample funding reserves could bring new opportunities for its future development.

Overall, PumpFun's strategy seems to be shifting from the short-term Memecoin battle to a longer-term development plan. In the upcoming market cycle, how it leverages its existing advantages to explore new market spaces will be a focal point worth paying attention to.