$ETH has risen to 4300, why are many people still not making money?

Recently, Bitcoin has risen to 120,000, and Ethereum has risen to 4,300. Logically, the market should be very lively, but in reality, it feels a bit quiet. The reason is simple—many people have missed the boat, and there are still quite a few holding onto altcoins that they bought at a high price earlier, resulting in ongoing losses.
The root of this situation is "inertial thinking." Over the past two years, the main players have used long periods of fluctuations and repeated downward attacks to wear down retail investors' confidence in ETH. Bitcoin has risen from 15,000 to 120,000, but ETH often rises a little and then falls back, especially the significant drop in April this year, which further convinced people that it was not viable. As a result, when ETH began to rebound from 1400, the market had largely given up on it, and even a slight rise would prompt selling. From 1400 to 1800, there were widespread bearish voices; from 1800 to 2800, there were still people calling for a big drop, and ultimately, doubts persisted all the way to 4300.
The problem is that many people judge the market only by the present, or even completely deny the future based on past performance—ETH didn't outperform BTC in the past, so it won't in the future either. This is like "carving a boat to seek a sword," forever trapped by historical anchor points. But the essence of investment is to look to the future; those who truly make money are often the ones who lay out their plans before others have seen the opportunity.
In this market cycle, many people are focused on the SOL ecosystem, missing the opportunity with ETH. Another group of people stubbornly holds onto altcoins, watching ETH reach new highs while their own coins are still stuck at last year's lows, starting to doubt if they made the wrong purchase. This leads to new hesitations: should they sell their altcoins to buy ETH? They fear that if ETH corrects, altcoins will also plummet.
The core issue is not whether "altcoins are viable," but whether one can understand where the next hot spot is. Before Ethereum took off, the market was also full of doubts; now, many of the voices criticizing altcoins may also be trapped by habitual thinking. If one does not break out of this mindset, they will repeatedly miss opportunities—those who get in always feel it's too slow, and those that haven't risen always feel they're bad.
Investment ultimately needs to solve two things: first, understand the market rhythm; second, choose the right potential sectors and coins. BTC has already reached 120,000, ETH has already reached 4,300, the best opportunity for low position layout has passed, and if you want low risk and high return next, you need to position in advance for the next explosive point. Otherwise, when valuable coins truly start, you will only be able to watch the excitement from the sidelines.